PROGRAM
GAU
Marketing PhD
About Program
PhD in Marketing students work alongside Girne American
University’s Business & Economics Faculty. PhD candidates aim
to address problems that organizations face in seeking to provide
products and services that meet the marketplace and customer
demands. The program is composed of seminars and applied as
well as theoretical research with faculty members.
Career Opportunities
Student Opinions
Departmental Courses
| Year 1 |
| Fall Semester |
| MGMT604 | Advanced Research Methods | CR:(3,0)3 | ECTS:10 |
| MARK601 | Advanced Marketing Theories | CR:(3,0)3 | ECTS:10 |
| MARK602 | Theory of Consumer Behavior | CR:(3,0)3 | ECTS:10 |
| Spring Semester |
| MARK603 | Integrated Marketing Communications | CR:(3,0)3 | ECTS:10 |
| MARK610 | Current Issues in Marketing | CR:(3,0)3 | ECTS:10 |
| MGMT601 | Advanced Management | CR:(3,0)3 | ECTS:10 |
| Year 2 |
| Fall Semester |
| PTRME001 | Departmental Elective | CR:(3,0)3 | ECTS:10 |
| MARK630 | Seminar in Marketing | CR:(3,0)3 | ECTS:20 |
| Spring Semester |
| QUAL600 | Qualifying | CR:(0,0)0 | ECTS:30 |
| Year 3 |
| Fall Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Spring Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Year 4 |
| Fall Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Spring Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Elective Courses |
| MGMT605 | Advanced Report Writing in Social Sciences | CR:(3,0)3 | ECTS:10 |
| MGMT606 | Organizational Behavior | CR:(3,0)3 | ECTS:10 |
| FIBA601 | Theories of Final Decision Making | CR:(3,0)3 | ECTS:10 |
| FIBA602 | Financial Markets and Instruments | CR:(3,0)3 | ECTS:10 |
| FIBA603 | Monetary Theory and Policies | CR:(3,0)3 | ECTS:10 |
| FIBA604 | Global Financial Management | CR:(3,0)3 | ECTS:10 |
Faculty Presentation Video
About Program
PhD in Marketing students work alongside Girne American
University’s Business & Economics Faculty. PhD candidates aim
to address problems that organizations face in seeking to provide
products and services that meet the marketplace and customer
demands. The program is composed of seminars and applied as
well as theoretical research with faculty members.
Career Opportunities
Student Opinions
Departmental Courses
| Year 1 |
| Fall Semester |
| MGMT604 | Advanced Research Methods | CR:(3,0)3 | ECTS:10 |
| MARK601 | Advanced Marketing Theories | CR:(3,0)3 | ECTS:10 |
| MARK602 | Theory of Consumer Behavior | CR:(3,0)3 | ECTS:10 |
| Spring Semester |
| MARK603 | Integrated Marketing Communications | CR:(3,0)3 | ECTS:10 |
| MARK610 | Current Issues in Marketing | CR:(3,0)3 | ECTS:10 |
| MGMT601 | Advanced Management | CR:(3,0)3 | ECTS:10 |
| Year 2 |
| Fall Semester |
| PTRME001 | Departmental Elective | CR:(3,0)3 | ECTS:10 |
| MARK630 | Seminar in Marketing | CR:(3,0)3 | ECTS:20 |
| Spring Semester |
| QUAL600 | Qualifying | CR:(0,0)0 | ECTS:30 |
| Year 3 |
| Fall Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Spring Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Year 4 |
| Fall Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Spring Semester |
| THES600 | Thesis | CR:(0,0)0 | ECTS:30 |
| Elective Courses |
| MGMT605 | Advanced Report Writing in Social Sciences | CR:(3,0)3 | ECTS:10 |
| MGMT606 | Organizational Behavior | CR:(3,0)3 | ECTS:10 |
| FIBA601 | Theories of Final Decision Making | CR:(3,0)3 | ECTS:10 |
| FIBA602 | Financial Markets and Instruments | CR:(3,0)3 | ECTS:10 |
| FIBA603 | Monetary Theory and Policies | CR:(3,0)3 | ECTS:10 |
| FIBA604 | Global Financial Management | CR:(3,0)3 | ECTS:10 |